Successfully re-launched an Internet software company.

Created a business strategy that resulted in a 60% sales increase.

Developed a business strategy and marketing plan for a cross-platform entertainment company.

Product launches using viral marketing, email blasts, web video and social networks.

 


Entertainment

Cross platform entertainment – created strategy, business development and product launch

Personalized Interactive TV - created business plan for investment in interactive TV company and developed and implemented global marketing strategy

Interactive Advertising - developed business strategy and product definition for interactive TV company. Formed key company alliances and generated awareness and leadership positioning for new division.

Media

Publications & Radio – provided new strategic direction & identified technology investment opportunities for radio and media company. Provided initial business plan and hired new leader.

Technology

Streaming Video & Internet TV – developed interim marketing plan for video streaming company. Created migration strategy to Internet TV services.

Wireless - created marketing plan for mobile entertainment product. Identified new broadband initiatives for global mobile provider and contributed to early alliances and revenues. Developed business plan and made presentations to obtain seed investment for wireless data company.

Internet Firewall - developed marketing strategy to reposition products and gain increased North American market share for security software company. Expanded North American channel sales and developed joint marketing promotions to boost sales.

Sensors – developed strategic plan to increase sales and awareness for sensors company. Set up and managed distribution channel. Increased sales by sixty percent. Successfully rebranded website and implemented an e-commerce site.

Broadband Network Access - developed initial business plan to raise $20 million for video and fiber product company. Part of the team that took the company through to an initial public offering

 
 
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